Governed AI coaching infrastructure
Turn your coaching methodology into AI coaching your clients use between sessions. Tested against your quality standards, governed at the infrastructure layer, EU-hosted, live in a day.
Trusted by 50+ leading coaching providers delivering transformation across global organizations
Three pillars
CoachBot is the governed AI coaching infrastructure for coaching companies: your methodology as AI coaching under your name, tested against your quality standards, private by design and live in a day.
01
Your frameworks, questions and tone become CoachBots that coach your method, not a generic chatbot with your logo. Before launch, we test every CoachBot against your own definition of good coaching, using a custom evaluation framework and synthetic conversations, and refine it until it meets that bar.
02
Guardrails, security and compliance run at the infrastructure layer. Coachees control what gets shared. Documentation is ready before procurement asks.
03
Progress data your clients can take to their leadership team, without exposing private conversations. First CoachBot live within a day, no tech team.
Google Cloud EU · GDPR and EU AI Act transparency compliance reviewed by heyData · SOC 2 Type II observation period started October 2026 (report expected Q1 2027); ISO 27001 to follow
Build it yourself?
Building it yourself costs more than it looks: engineering, upkeep, compliance documentation and incident risk.
Buy the governed layer
You own the method and the brand. We own the guardrails, security and compliance.
On AI and the coaching profession
No executive team is ready to be coached entirely by an AI. But a lot of development happens between sessions: when a leader faces a difficult conversation, needs to reflect or wants to prepare. That is where AI coaching helps right now. The human coaching relationship stays the anchor.
People only open up when they know the conversation is theirs. Every coachee can toggle what gets shared with their coach or HR — and what stays private. Without that trust, no one uses the tool honestly. So we built it in from day one.
What the experts say.
Clinical Professor and Chair of the Human Capital Management Department at NYU
"CoachBot represents exactly the kind of innovation our field needs, where human development meets responsible AI. Its approach to democratizing access to coaching while maintaining professional standards aligns with the most promising directions in HR and learning research."
Research Group Leader "Smart Technologies in Coaching & Learning", UAS Cologne
"CoachBot Studio is more than a platform — it enables us to design and implement coaching chatbots tailored to scientific research. It's a valuable resource for systematically investigating how AI can support and shape personal development."
Co-founder of Viva La Coaching Academy & AI in Coaching Researcher
"There is no doubt that CoachBot Studio is one of the most promising platforms for AI coaching experiences. Its unrivalled combination of ease of use, highest compliance standards and high-level of coaching conversation quality, integrating best industry standards, is exactly what the market is waiting for."
I’m a coaching company →
In your methodology, without hiring more coaches. We show you CoachBot with one of your programs.
Your name, logo and avatar as standard. Brand colors and fonts on Team.
Tested against your own definition of good coaching before launch.
We build it with you, scoped to your program.
I’m in HR or L&D →
Coaching between sessions for your workforce, with coachee-controlled sharing and aggregated insights.
Nothing goes to HR without their consent.
Program insights without access to private conversations.
On Google Cloud. GDPR and EU AI Act transparency compliance reviewed by heyData.
Patterns we're seeing in AI coaching conversations, governance updates, and what's working in the industry.